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Affinity

Prospektor writes the pitch. Affinity keeps the relationship.

One press in Prospektor writes the pitch into Affinity PROSPEKTOR Harborline Freight Push to Affinity AFFINITY Organization found in your Affinity, or created once List row on the list you picked Persons the people with a work email Note the fit, the angle, the sources, a link back
One press, one row on your list. Push again and it updates.
A finished pitch in Prospektor: the decision-makers, each with the source that named them and a confidence rating.
The decision-makers in Prospektor; the ones with a work email become Persons in Affinity.

Prospektor finds the companies worth approaching, names who to talk to and writes what you send them, in your voice. One press files all of it in Affinity, on the list your team already works from.

Affinity has no fixed deal, so a pushed pitch lands as a row on one of your own lists: the Organization, the people with a work email as Persons, and a Note on the company.

The note holds the fit, the angle, the sources and a link back to the full pitch. Somebody already in your Affinity keeps the companies and addresses they had; a push adds, it never replaces.

  1. In Affinity, open Settings → API, create a key and copy it. Affinity records what the key writes as you.
  2. Paste it under Connect your apps in your workspace settings, press Connect, and pick the list your pitches should land on.
  3. Run a pitch on a company you want, then press Push to Affinity.

Import your customers from an Affinity organization list, and no run is ever spent pitching somebody you already sell to.

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