Best practices — how teams get better pitches

The studio's output quality tracks what the workspace has taught it. In rough order of leverage:

1. Answer the interview questions, all of them. "What should the studio find for you", a deal that already worked, and how you want to sound are the three highest-leverage sentences in the product — every run scores fit against them. Open Workspace settings any time to sharpen an answer.
2. Edit a deliverable and save it — early and often. Saved edits become brand-voice examples for every future run (tone only, never facts). Three edited pitches teach the studio more about how your team sounds than any settings screen — and every edit after those three still counts, because a run picks the saved edits closest to the company it is working on rather than the three most recent.
3. Answer the brief's open gaps. "What the studio could not establish" on the workspace page lists what research could not verify — every gap you fill is a fact every future pitch can use.
4. Import your network. Warm paths only exist when Your network has something in it — a pasted list takes a minute and immediately upgrades every finished pitch with who could make the introduction.
5. Record outcomes — the losses as much as the wins. This is the one that compounds. Outcomes feeds the Suggested shelf, and since 23 Aug 2026 a digest of your own record also rides every pitch, prep and inbound evaluation: what your team actually wins on, and the objection that actually kills your deals. A sentence typed after a call that went nowhere is worth more to the next draft than any settings screen. It never leaves the studio: the prompt forbids repeating any of it outward, and the compliance check flags it if a draft does anyway.
6. Give the pitch form its two dropdowns. Motion and value angle come from your own brief's vocabulary — picking them steers the draft's whole argument, and leaving them empty asks the studio to guess.
7. Use bracketed placeholders as a checklist, not an annoyance. They mark exactly what the studio refused to invent — numbers, names, claims. Filling them before sending is what makes a pitch credible.
8. Prep the call, don't re-read the pitch. Call prep compresses a finished pitch into the one sheet that matters for exactly the call you are about to take.